Tradition meets evolution

From single hotel to global player

Our journey of success

We are able to draw on the rich experience of a hotel company with a long history and strong roots in the heart of Europe: When Albert Steigenberger took over the Hotel Europäischer Hof in Baden-Baden in 1930, he launched a unique journey of success – transforming the hotel from a single, family owned and operated location to an international player. Today, as part of H World, we can draw from our global strength and rich legacy to chart new horizons.

The historic facade of a Steigenberger Icon hotel.

More About Us

Discover how our changing organizational culture and strategy are rooted in our history.

Culture - reception with two employees at a Steigenberger Hotel


In a rapidly changing world, resilience leads to success.  We stay true to our heritage and routinely adapt to opportunities and challenges around us.  Hoteliers at heart we are committed to succeed.

Corporate Culture