True to its motto “MAXXimize your stay”, our charismatic hotel brand amplifies the essentials, like comfy beds and delicious breakfasts. Established in the summer of 2018, MAXX is already welcoming guests in Vienna, Deidesheim, Potsdam and Aalen. More openings are planned all across Europe and Asia.
Simplicity Unleashed
A stay at MAXX is easy-going and laid back. Our brand focuses on all those essentials that in total make a huge difference: high-quality beds, a sumptuous breakfast and attentive service. And the little comforts, like free coffee 24/7, round off the experience.
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A modern legacy: Steigenberger Icon Europäischer Hof Baden-Baden opens on 14 August 2025
Frankfurt am Main/Baden-Baden, 4 August 2025 – The Steigenberger Icon Europäischer Hof Baden-Baden will reopen its doors on 14 August 2025, marking a triumphant return to the heart of Europe’s finest hospitality following a complete renovation. The timing is significant: Steigenberger celebrates its 95th anniversary this year – a journey that began with the original opening of the Europäischer Hof.
